Isn't this just another BI project that takes months to implement?

No. Traditional BI projects often start with a blank canvas. Inact is a ready-made solution with a pre-configured data model specifically designed to analyse supply chains, customers, products, and profitability. This allows us to deliver value and insights in weeks rather than months or years.

Can we use the solution even if our master data quality is not perfect?

Yes. We primarily use master and transactional data from your ERP system and help improve data quality in the areas that create the most value for your business. We rarely encounter data quality issues that prevent us from creating value.

Understand what your customers actually contribute

Frigiv 20% af din lagerværdi

Varebeholdningen er virksomhedens levebrød, og er altid til debat. Salg vil have mere. Finans vil have mindre. I midten står Supply Chain.

Alle beslutninger ender på lageret og det kan virke som en gordisk knude at finde balancen mellem højere leveringssikkerhed, kortere leveringstid og lavere lageromkostninger.

Inact er specialister i optimering af kapitalbinding hos SMV virksomheder. Vores løsning og metode leverer faktabaseret indsigt, tager følelserne ud af diskussionen, og giver dig værktøjerne til at finde den rette balance mellem leveringssikkerhed, leveringstid og lageromkostninger.

Resultatet er, at vi reducerer dit lager med 20-35%.

You see the revenue but not always the profit.

A customer may buy millions worth of products from you. That doesn't necessarily make them profitable.

Rush orders, special requests, small deliveries, high service levels and returns. The costs are often hidden across the organisation.

The result?

The wrong customers get the most attention
Sales teams chase revenue instead of profit
Resources are allocated in the wrong places
Management lacks a clear picture of where the business actually makes money

Understand what each customer actually contributes

Segment customers based on profitability and potential

Align service, assortment, and resources with each segment

Customer Segmentation

See which customers drive growth, which generate profit, and which require more resources than they contribute. Create a shared foundation for making the right customer priorities.

Customer Profitability

Understand what each customer actually contributes to the bottom line. Combine revenue with direct and indirect costs to uncover the true profitability behind every customer relationship.

Differentiated Customer Management

Use customer value to guide service levels, assortment decisions, and resource allocation. Ensure time and resources are focused on the customers that contribute the most to profitability.

Advanced ABC Analysis

Understand which customers truly drive your business and which primarily add cost and complexity.

Customer Insights

See exactly which products a customer has purchased, in what quantities, and at what price.

Actions

Give teams clear priorities every day, so resources are focused where they create the most value.

Want to see all the possibilities?

Book a live demo and see how you can gain the visibility and control needed to make better customer decisions.

"We've gained an entirely new level of insight. It allows us to make more precise decisions and create value across the business."

Kevin Welms

Supply Chain Director at Oluf Brønnum & Co A/S

"It's a user-friendly solution that continuously updates itself and guides us with clear recommendations on what actions to take."

Kenneth Krogh Jakobsen

Purchasing Manager at Elcor

Consultancy

We make sure that the solution is installed based on your needs and ready to use. You also receive continuous guidance, best practice recommendations and technical support.

Yearly business reviews

We take co-responsibility and evaluate your return-of-investment as well as how the solution is supporting your business goals.

Academy program

Gain access to our learning-universe, inspiration meetings and networking events where you can exchange experiences with other organisations.

Frequently asked questions about our customer profitability solution

No – and that's a crucial difference.

Traditional BI projects often start with a blank canvas. Inact is a ready-made solution with a pre-configured data model designed specifically for supply chain analysis.

This means we can deliver value and insights in weeks rather than months or years because there's no need to build KPIs, dashboards, and business logic from scratch.

Absolutely.

Our solution is built to integrate with ERP systems and other relevant data sources.

A key part of our onboarding process is bringing the necessary data together to create one complete and reliable view of your business.

No.

The solution is designed for supply chain professionals, buyers, and business users – not IT specialists.

We focus on intuitive workflows, clear visualisations, and actionable insights.

Our consulting team also supports you with setup, training, and ongoing guidance at no additional cost.

While your ERP system primarily tells you what happened, Inact helps you understand why it happened and what to do next.

You don't just get visibility into customer revenue. You gain insight into each customer's actual contribution to profitability.

At the same time, the solution helps you segment customers and align service levels, assortment decisions, and resources with the value they create.

Back to the top

Ready to see which customers drive your profit?

Most companies know which customers buy the most.

Far fewer understand what those customers actually contribute to the bottom line.

We'll start with your challenges and show how the solution can help you prioritise customers, service levels, and resources based on the value they create.

This solution is for you if you:

Don't know whether your biggest customers are also your most profitable ones.
Want to focus time and resources on the customers that create the most value.
Need a shared foundation for customer decisions across sales, supply chain, and finance.